Wienerschnitzel Testing New Plant-Based Hot Dogs At Select Locations

The Field Roast Signature Stadium Dog is a naturally smoked plant-based hot dog made from pea protein, as opposed to soy.

Starting today, Wienerschnitzel fans will be able to get a first taste of the Field Roast Signature Stadium Dog at select locations California, Texas and New Mexico as part of a limited-time market test.

The Field Roast Plant-Based Dog will appear on menus as the ‘Backyard Veggie Dog’, ‘Barbeque Veggie Dog’ and ‘Chicago Veggie Dog.’

If the plant-based offerings perform well in test markets, Wienerschnitzel says it will introduce them chain-wide later this year.

Additionally, the Field Roast Signature Stadium Dog will be the first plant-based hot dog to be sold alongside traditional beef dogs when it becomes available in retail stores later this spring.

Wienerschnitzel Testing New Plant-Based Hot Dogs At Select Locations

Image – Field Roast

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